SEKISUI KYDEX Launches New Website to Enhance Customer Journey

August 26, 2021

Bloomsburg, PA, USA—August 26, 2021—SEKISUI KYDEX, a leading global thermoplastic sheet extruder, is pleased to announce the launch of their new website kydex.com. With a fresh clean look, bold imagery, and intuitive navigation, the website welcomes visitors on a journey of discovery.

A video banner on the homepage plays a short clip of KYDEX® Thermoplastics flowing down their production lines. This is where the journey begins. You can choose from one of the five convenient drop-down menus, Our Products, Markets, Innovation Centers, Technical Resources, or Company information. The homepage also has something to offer the more technically driven visitors who want direct access totechnical documents. The new Technical Resource Library has fully dynamic search functionality, allowing visitors to select the right materials based on specific application requirements.

“We began working on the new website design almost a year ago and early on we identified that helping our customers access the information they find most useful, as quickly as possible, should be our top priority” said Bernie Allen, Vice President of Marketing, "We spent a lot of time interviewing customers and identifying the most frequently used features and content. We made those elements the foundation of the new site design.”

Scrolling down the page from top to bottom, you will find sections dedicated to the various markets SEKISUI KYDEX serves. Such as; medical, mass transit, aviation, agriculture and heavy equipment and emerging technologies, like 5G antenna housings or electric vehicle charging stations. Continuing further, there are content blocks dedicated to the Innovation Centerscollaborative spaces for rapid prototyping, design development, and material education.

“We have purposefully built this website to increase customer engagement and the best way to ensure engagement is to centralize everything around our customer journeys,” said Allen. “Whether you are an engineer, a thermoformer, an aircraft interior designer, a distributor or someone looking for assistance from one our Innovation Centers, we are going to get you where you need to go in as few clicks as possible.

About SEKISUI KYDEX

SEKISUI KYDEX innovates and creates sustainable thermoplastic material solutions for the next generation of product design. SEKISUI Chemical’s corporate commitment to Speed, Service, and Superiority is realized through the KYDEX® Thermoplastics’ business model of manufacturing bespoke materials with short lead times in small quantities. This Quick Response Manufacturing (QRM) model at three manufacturing campuses expands beyond thermoplastic sheet. The KYDEX® portfolio also includes injection molding resins, proprietary Infused Imaging™ technology, integral special effects, unique textures, and custom products and design. The SEKISUI KYDEX appLab™ and designLab® Innovation Centers are collaborative spaces for clients and customers to bring the supply chain together for rapid prototyping and design development. These spaces are the bridge between engineering and art. More than 400 dedicated professionals in Bloomsburg, PA, and Holland, MI, working with a global network of sales and distribution partners, are committed to delivering more than their customers can imagine. Visit www.kydex.com for more information.

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